Execs tend to give nonanswers when asked about two things: company performance (especially when it’s been poor) and proprietary information (particularly when competition is fierce).
A Stanford Business article explains why.
Read article [2]
Links
[1] https://testing.pei.org/business/what-execs-really-say-dodging-questions
[2] https://www.gsb.stanford.edu/insights/what-executives-are-really-saying-when-they-dodge-questions
[3] https://testing.pei.org/tags/business-bullet
[4] https://testing.pei.org/tags/stanford-business
[5] https://testing.pei.org/tags/maggie-overfelt
[6] https://testing.pei.org/tags/executive-communication
[7] https://testing.pei.org/tags/company-performance
[8] https://testing.pei.org/tags/proprietary-information
[9] https://testing.pei.org/tags/earnings-calls
[10] https://testing.pei.org/tags/dodging-questions
[11] https://testing.pei.org/tags/evasive-executives