Entrepreneur and executive coach Allison Massari has been announced as keynote speaker for the 2015 Kick-off Breakfast at the PEI Convention, October 11. The PEI Convention will take place October 11-14, 2015, at the Las Vegas Convention Center in Las Vegas, Nev.

As a celebrated keynote speaker, entrepreneur, personal development expert and interdisciplinary artist, Massari instills the essential tools of self-mastery and teaches how to quickly access grace and resilience in the face of challenges. 

Having built four successful businesses from the ground up and survived two near-fatal car accidents, Massari has forged her path to success with courage, tenacity, creativity and compassion. Her mission is to bring transformation to businesses and communities, and to support individuals in attaining their highest potential.

Her many accolades include being listed in Meetings & Conventions Magazine as one of the 10 best motivational speakers in the United States; being featured on ABC News, NBC and FOX; and appearing in the international documentary film ReSolve, a film hosted by the head of Special Forces for the U.S. Military in Afghanistan that focuses on solutions to come through post-traumatic stress.

The PEI Kick-off Breakfast will be held Monday, Oct. 12, at 7:30 a.m. at the Las Vegas Convention Center. Tickets for the Kick-off Breakfast can be purchased ($30) on the PEI website at www.pei.org/show or by calling PEI at 918-236-3967.

The PEI Convention will take place October 11-14, with the trade show open October 12-14. Early-bird PEI Convention attendee registration, which includes admission to concurrent educational sessions, the trade show (October 12-14), the PEI Industry Reception and NACS Welcome Reception, is $295 for PEI and NACS members and $495 for nonmember attendees. This early-bird rate is only available through June 26, 2015. A daily rate also is available. For companies registering five or more attendees for full registration, PEI offers additional discounts. 

Founded in 1951, PEI is the leading authority and source of information for the fuel and fluid handling equipment and services industry. PEI is comprised of more than 1,600 members engaged in manufacturing and distributing equipment used in the fuel and fluid handling industry. Members are located in 50 states and 81 countries. The association is committed to promoting the value of distributor services, and improving the business relationships and practices of its members. PEI is headquartered in Tulsa, Okla. For additional information, please contact Chris Bouldin at cbouldin@pei.org or visit www.pei.org.